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Built-in Google Assistant enables voice control and smart navigation.\u003c\/p\u003e\u003cp\u003eChromecast, Screen Mirroring, and Apple AirPlay allow seamless wireless content sharing from mobile devices and laptops.\u003c\/p\u003e\u003ch3\u003eMain advantages\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e65\" 4K UHD display:\u003c\/strong\u003e Large cinematic viewing experience\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e120 Hz refresh rate:\u003c\/strong\u003e Smooth motion for sports and gaming\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eXR Processor with AI:\u003c\/strong\u003e Advanced image processing and upscaling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh brightness (800 nits):\u003c\/strong\u003e Strong performance in bright rooms\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDolby Vision support:\u003c\/strong\u003e Premium HDR cinematic quality\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWi-Fi 6 support:\u003c\/strong\u003e Fast and stable connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eConnectivity and hardware\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWireless:\u003c\/strong\u003e Wi-Fi 6 and Bluetooth 5.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorts:\u003c\/strong\u003e Ethernet, HDMI 2.0\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTV tuners:\u003c\/strong\u003e DVB-C \/ T \/ T2 \/ S \/ S2\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcessor:\u003c\/strong\u003e XR Processor with AI\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMemory:\u003c\/strong\u003e 4 GB RAM, 32 GB storage\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAudio and design\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt-in speakers:\u003c\/strong\u003e 20 W\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Slim modern frame\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eDimensions\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWith stand:\u003c\/strong\u003e 144.7 × 91.1 × 34.5 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWithout stand:\u003c\/strong\u003e 144.7 × 83.2 × 5.8 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 26.3 kg (with stand)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVESA mount:\u003c\/strong\u003e 30 × 30\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIdeal use cases\u003c\/h3\u003e\u003cp\u003eThis TV is suitable for users who want a premium 4K smart TV with high refresh rate performance, advanced XR processing, strong HDR performance, and full Google TV ecosystem integration for movies, sports, and gaming.\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":52282948714797,"sku":"e100661","price":4499.99,"currency_code":"GEL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0952\/6470\/2765\/files\/e23747d8-4de5-4882-9ce5-29d466e22c50_Thumb_d513330a-1ddf-4ede-801d-7c3e3ba96210.jpg?v=1786105112"},{"product_id":"sony-k-55xr50","title":"SONY K-55XR50","description":"\u003ch2\u003eSONY Bravia 5 55\" 4K LED Smart TV with Google TV, XR Processor and 120Hz\u003c\/h2\u003e\u003cp\u003eThis Sony Bravia 5 55-inch 4K Smart TV offers premium picture quality with high refresh rate performance, advanced XR processing, and full Google TV integration. It is designed for users who want smooth motion, strong HDR performance, and a responsive smart TV experience.\u003c\/p\u003e\u003cp\u003eThe 55-inch size is ideal for balanced living room setups where both immersion and space efficiency matter.\u003c\/p\u003e\u003ch3\u003eDisplay and picture quality\u003c\/h3\u003e\u003cp\u003eThe TV features a 3840 × 2160 4K UHD LED panel with VA technology and a 120 Hz refresh rate, delivering smooth motion and sharp detail for sports, movies, and gaming.\u003c\/p\u003e\u003cp\u003eWith up to 800 nits brightness, it provides strong visibility in bright environments while maintaining deep contrast and accurate color reproduction.\u003c\/p\u003e\u003cp\u003eIt supports Dolby Vision, HDR10, and HLG, ensuring enhanced dynamic range and cinematic image quality. The 10-bit panel improves color smoothness and gradation.\u003c\/p\u003e\u003cp\u003eA 178° viewing angle ensures consistent image quality from multiple seating positions.\u003c\/p\u003e\u003ch3\u003eSmart features and operating system\u003c\/h3\u003e\u003cp\u003ePowered by Google TV, the system provides access to streaming apps, Google Play Store, and personalized recommendations. Built-in Google Assistant enables voice control and smart navigation.\u003c\/p\u003e\u003cp\u003eChromecast, Screen Mirroring, and Apple AirPlay allow seamless wireless content sharing from mobile devices and laptops.\u003c\/p\u003e\u003ch3\u003eMain advantages\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e55\" 4K UHD display:\u003c\/strong\u003e Sharp and detailed viewing experience\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e120 Hz refresh rate:\u003c\/strong\u003e Smooth motion for sports and gaming\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eXR Processor with AI:\u003c\/strong\u003e Advanced image processing and upscaling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh brightness (800 nits):\u003c\/strong\u003e Strong performance in bright rooms\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDolby Vision support:\u003c\/strong\u003e Cinematic HDR quality\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWi-Fi 6 support:\u003c\/strong\u003e Fast and stable connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eConnectivity and hardware\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWireless:\u003c\/strong\u003e Wi-Fi 6 and Bluetooth 5.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorts:\u003c\/strong\u003e Ethernet, HDMI 2.0\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTV tuners:\u003c\/strong\u003e DVB-C \/ T \/ T2 \/ S \/ S2\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcessor:\u003c\/strong\u003e XR Processor with AI\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMemory:\u003c\/strong\u003e 4 GB RAM, 32 GB storage\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAudio and design\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt-in speakers:\u003c\/strong\u003e 20 W\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Slim modern frame\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eDimensions\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWith stand:\u003c\/strong\u003e 122.8 × 78.8 × 21 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWithout stand:\u003c\/strong\u003e 122.8 × 70.9 × 5.7 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 18.8 kg (with stand)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVESA mount:\u003c\/strong\u003e 30 × 30\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIdeal use cases\u003c\/h3\u003e\u003cp\u003eThis TV is suitable for users who want a premium 4K smart TV with high refresh rate performance, advanced XR processing, strong HDR performance, and full Google TV ecosystem integration for movies, sports, and gaming.\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":52282948747565,"sku":"e100662","price":3599.99,"currency_code":"GEL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0952\/6470\/2765\/files\/e23747d8-4de5-4882-9ce5-29d466e22c50_Thumb_aa942f7d-6779-4e40-9fef-ad92761d0a2f.jpg?v=1786105112"},{"product_id":"sony-k-50s30","title":"SONY K-50S30","description":"\u003ch2\u003eSony Bravia 3 50\" 4K LED Smart TV with Google TV, Dolby Vision and X1 Processor\u003c\/h2\u003e\u003cp\u003eThis Sony Bravia 3 50-inch 4K LED Smart TV delivers a balanced combination of Sony picture processing, Google TV smart features, and modern connectivity options. It is designed for users who want reliable 4K performance in a more compact format suitable for bedrooms or medium-sized living spaces.\u003c\/p\u003e\u003cp\u003eThe 50-inch screen size provides a versatile viewing experience without requiring a large installation space.\u003c\/p\u003e\u003ch3\u003eDisplay and picture quality\u003c\/h3\u003e\u003cp\u003eThe TV features a 3840 × 2160 4K UHD LED display with a VA panel and Direct LED backlighting, offering sharp image detail and solid contrast performance.\u003c\/p\u003e\u003cp\u003eSupport for Dolby Vision, HDR10, and HLG enhances brightness range, contrast depth, and color realism across different types of content.\u003c\/p\u003e\u003cp\u003eA 60 Hz refresh rate ensures stable and smooth playback for movies, sports, and streaming content, while 10-bit processing (8-bit + FRC) improves color gradation.\u003c\/p\u003e\u003ch3\u003eSmart features and operating system\u003c\/h3\u003e\u003cp\u003ePowered by Google TV, the Bravia 3 offers access to a wide range of streaming apps, personalized recommendations, and voice control via Google Assistant. Built-in Chromecast, Screen Mirroring, and Apple AirPlay enable seamless wireless content sharing.\u003c\/p\u003e\u003cp\u003eThe 4K HDR Processor X1 enhances upscaling and image clarity for lower-resolution content.\u003c\/p\u003e\u003ch3\u003eMain advantages\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e50\" 4K LED display:\u003c\/strong\u003e Clear Ultra HD picture quality in a compact size\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDolby Vision + HDR support:\u003c\/strong\u003e Improved contrast and color depth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGoogle TV platform:\u003c\/strong\u003e Smart and customizable streaming interface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eX1 Processor:\u003c\/strong\u003e Enhanced image processing and upscaling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGaming Mode:\u003c\/strong\u003e Improved responsiveness for console gaming\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eConnectivity and hardware\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWireless:\u003c\/strong\u003e Wi-Fi 6 (WiFi ax) and Bluetooth 5.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorts:\u003c\/strong\u003e Ethernet and DVB-C \/ T \/ T2 \/ S \/ S2 tuners\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal memory:\u003c\/strong\u003e 16 GB storage with 4 GB RAM\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAudio and design\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt-in speakers:\u003c\/strong\u003e 20 W output\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Slim black Sony frame with modern styling\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eInstallation\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 12.3 kg (with stand)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight without stand:\u003c\/strong\u003e 12.1 kg\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVESA mount:\u003c\/strong\u003e 20 × 20\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWall mountable:\u003c\/strong\u003e Yes\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIdeal use cases\u003c\/h3\u003e\u003cp\u003eThis TV is suitable for users who want a compact 4K smart TV with strong image processing, Dolby Vision support, Google TV ecosystem, and reliable performance for everyday entertainment and gaming.\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":52282949632301,"sku":"e100691","price":1799.99,"currency_code":"GEL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0952\/6470\/2765\/files\/Sony-K-S30_5ae18150-ac7d-4563-ba6c-0bbfd504ad3b.webp?v=1786105128"},{"product_id":"sony-k-75xr50","title":"SONY K-75XR50","description":"\u003ch2\u003eSony Bravia 5 75\" 4K LED Smart TV with Google TV, XR Processor and 120Hz Display\u003c\/h2\u003e\u003cp\u003eThis Sony Bravia 5 75-inch 4K LED Smart TV is designed for large-screen home entertainment, combining Sony’s XR AI processing with Google TV and high refresh rate performance. 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It is designed for smaller rooms where 4K clarity and smart functionality are still a priority.\u003c\/p\u003e\u003cp\u003eThe 43-inch size makes it suitable for bedrooms, offices, or secondary living spaces.\u003c\/p\u003e\u003ch3\u003eDisplay and picture quality\u003c\/h3\u003e\u003cp\u003eThe TV features a 3840 × 2160 4K UHD LED display with a VA panel and Direct LED backlighting, providing sharp detail and solid contrast performance for its class.\u003c\/p\u003e\u003cp\u003eSupport for Dolby Vision, HDR10, and HLG improves dynamic range, enhancing both bright highlights and dark scenes for more realistic image reproduction.\u003c\/p\u003e\u003cp\u003eA 60 Hz refresh rate ensures smooth playback for movies, TV channels, and streaming content, while 10-bit processing (8-bit + FRC) enhances color smoothness and gradation.\u003c\/p\u003e\u003ch3\u003eSmart features and operating system\u003c\/h3\u003e\u003cp\u003ePowered by Google TV, this model provides access to streaming apps, voice search, and Google Assistant integration. Built-in Chromecast, Screen Mirroring, and Apple AirPlay allow seamless wireless content sharing from smartphones and tablets.\u003c\/p\u003e\u003cp\u003eThe 4K HDR Processor X1 improves upscaling and image clarity for lower-resolution content.\u003c\/p\u003e\u003ch3\u003eMain advantages\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e43\" 4K LED display:\u003c\/strong\u003e Sharp Ultra HD picture quality in a compact size\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDolby Vision support:\u003c\/strong\u003e Enhanced contrast and color depth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGoogle TV platform:\u003c\/strong\u003e Modern and flexible smart interface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eX1 Processor:\u003c\/strong\u003e Image enhancement and upscaling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGaming Mode:\u003c\/strong\u003e Optimized responsiveness for consoles\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eConnectivity and hardware\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWireless:\u003c\/strong\u003e Wi-Fi 6 (WiFi ax) and Bluetooth 5.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorts:\u003c\/strong\u003e Ethernet and DVB-C \/ T \/ T2 \/ S \/ S2 tuners\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal memory:\u003c\/strong\u003e 16 GB storage with 4 GB RAM\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAudio and design\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt-in speakers:\u003c\/strong\u003e 20 W output\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Slim black Sony frame with modern styling\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eInstallation\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 10.1 kg (with stand)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight without stand:\u003c\/strong\u003e 9.9 kg\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVESA mount:\u003c\/strong\u003e 20 × 20\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWall mountable:\u003c\/strong\u003e Yes\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIdeal use cases\u003c\/h3\u003e\u003cp\u003eThis TV is suitable for users who want a compact 4K smart TV with strong Sony image processing, Dolby Vision support, and full Google TV ecosystem for everyday entertainment and streaming.\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":52282949763373,"sku":"e100695","price":1579.99,"currency_code":"GEL","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0952\/6470\/2765\/files\/Sony-K-S30.webp?v=1786105124"}],"url":"https:\/\/goat.ge\/en\/collections\/sony.oembed","provider":"GOAT Store","version":"1.0","type":"link"}